Trust signal · Free embed · 1-line install

Show visitors your
Frictionless Score

Stores with a verified Frictionless Score embed it on their site as a behavioral trust signal — like an SSL badge, but for psychological credibility. Independent. Verifiable. Always live.

Sample badge

Why embed it

A trust signal that compounds

Visitors decide if a store feels legitimate within 500ms (Stanford research). The Frictionless badge is one of the few visual signals that points at independent verification.

🔬

Independent

The score is computed by Frictionless, not self-reported. Visitors clicking the badge land on the live report — full glass box.

⚡

Always live

SVG generated server-side, so the score updates automatically as you fix friction. No manual edits, no stale numbers.

🎯

Differentiator

Most stores don't have one. Adding it sets your shop apart from generic Shopify-template competitors who only have payment-icon footers.

Install

Two ways to embed

Option 1: Image tag (simplest)

Drop into footer, sidebar, product page — anywhere HTML is allowed.

HTML

<a href="https://frictionlessai.net/report/demo" target="_blank">
  <img src="https://frictionlessai.net/badge/demo.svg"
       alt="Frictionless Score · Verified" height="56">
</a>

Option 2: Auto-embed script

Add the script once, then drop a placeholder anywhere in your HTML. Useful for Shopify section files where img tags can be tricky.

HTML + Script

<div data-frictionless-badge="demo"></div>
<script src="https://frictionlessai.net/badge.js" defer></script>

Replace demo with your own scan token. Get yours by scanning your store at frictionlessai.net — your token is the last segment of your report URL.

Don't have a score yet?

Scan your store first

Free scan, no signup. After scanning, your unique badge URL works immediately.